Honua Massage

Branding and Web Design Project

Timeline: 2-4 weeks

Objective:

  • Introduce a high-end luxury feel to make the company’s higher prices seem more understandable

  • Streamline user journey

  • Fully optimize for SEO, remove typos on the site

  • Mobile-optimized

Target Audience: males and females (primarily females, age 35-55), Hawaii tourists, higher income

Deliverables:

  • Full branding kit - including new logos, color palette, and typography

  • Wireframes

  • Visual mockups on desktop and mobile of Home and Service pages built in Figma

  • Pages fully built out on new web hosting platform

  • SEO optimized for keywords

  • Mobile-optimized

Deliverables

Brand Kit

Page Builds

  • 2 pages - Home and Services

  • Mobile, desktop, laptop and tablet-responsive design

  • Easy to navigate — driving customers to separate appointment website

  • Page copy optimized and replaced with SEO and keyword-heavy copywriting

Home Page - After

Home Page - Before

Services Page - After

Services Page - Before