Moose Nashville Barber Shop
Branding and Web Design Project
Timeline: 4-6 weeks
Objective:
Easy linking directly to booking site
Redesigning products pages
Emphasizing new merch
Streamline the process of leaving a review
Mobile-optimized
Target Audience: Males aged 30 to 50
Inspo from Client:
Deliverables:
Sitemap/journey map
Wireframes
Visual mockups on desktop and mobile of all pages
Site built out on Shopify
Mobile-optimized
Inspo Keywords: masculine, retro, old-school, classic
![b640fb8fe13ad74a80918cc76fce8bff.jpg](https://images.squarespace-cdn.com/content/v1/64649668ef756e3fd50b0b87/aa761f6b-626c-4955-b63c-eb27f7a9cd1d/b640fb8fe13ad74a80918cc76fce8bff.jpg)
![6bac89d8369925abf2b4015b2090212e.jpg](https://images.squarespace-cdn.com/content/v1/64649668ef756e3fd50b0b87/8bf80675-72ab-4817-be20-e2cdfe71ce09/6bac89d8369925abf2b4015b2090212e.jpg)
![2379a2d36714903181d25d12bf82ee66.jpg](https://images.squarespace-cdn.com/content/v1/64649668ef756e3fd50b0b87/46aa7e98-0bff-402d-b742-0f8b1bdd5fc1/2379a2d36714903181d25d12bf82ee66.jpg)
![52de43c6978ab87e7d2c4842bcb12020.jpg](https://images.squarespace-cdn.com/content/v1/64649668ef756e3fd50b0b87/1705372882231-DL4RES9W07DCPWSI9NWQ/52de43c6978ab87e7d2c4842bcb12020.jpg)
![96870d92971bfe9cef17b5d4d7fb9a36.jpg](https://images.squarespace-cdn.com/content/v1/64649668ef756e3fd50b0b87/b68d9f61-48fc-4aa0-892d-0e90b8f5b1af/96870d92971bfe9cef17b5d4d7fb9a36.jpg)
Deliverables
4 main pages - 40+ product pages
Mobile, desktop, laptop and tablet-responsive design
Easy to navigate — driving customers to separate appointment website and social media
Copywriting with strong SEO for the following keywords: Nashville, barber shop, bachelor party, men’s hair, hair products